Bringing Asia to Europe
We are a family-owned B2B supplier dedicated to connecting authentic Asian food culture with the European market — through our own private label brands, pan-European logistics, and hands-on retail support.
From popping boba to frozen dim sum, our portfolio is built for European retailers, wholesalers, and e-commerce platforms.
Explore ProductsA Family Business with a Pan-European Reach
Asiafood24 was founded with a simple mission: make authentic Asian food accessible across Europe. As a family-owned business, we combine the agility of a specialist importer with the scale of a pan-European distributor.
We develop our own private label brands — YOYO POPPING, LOVE MOCHI, MASTER KING and NOOCHIPS — specifically for the European market, balancing authentic Asian flavours with local dietary standards and consumer preferences.
Our Core Capabilities
Private Label Development
We develop and own our brands — from concept and recipe to packaging and compliance — built specifically for the European market.
Quality Assurance
Every product meets European food safety standards. No MSG, no artificial preservatives — consistent quality from factory to shelf.
Pan-European Logistics
Our own logistics infrastructure covers ambient and frozen cold-chain delivery across Europe, ensuring freshness and on-time arrival.
Retail & Wholesale Supply
We supply ethnic shops, supermarkets, wholesalers, and e-commerce platforms with reliable stock and competitive pricing.
Retail Support
We support our retail partners with assortment planning, promotional materials, and point-of-sale resources.
Sustainable Sourcing
We work with trusted suppliers who share our commitment to responsible sourcing and environmentally conscious production.
Our Private Label Brands
Ready to Work Together?
Whether you're a retailer, wholesaler, or e-commerce platform, we'd love to hear from you.
Get in Touch